United Way campaign is making local issues #UNIGNORABLE

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Each year the University of New Brunswick partners with United Way in Saint John, Kings County, and Charlotte County regions in working towards bettering our community. 

United Way invests $3 million per year into the local communities of New Brunswick. (United Way/unitedway.ca)

United Way puts on a yearly campaign intending to help children from low-income families achieve success. This campaign seeks to do this by engaging individuals to start taking action in their communities.

On October 28, United Way of Greater Toronto unveiled the #UNIGNORABLE tower, which represents the over 116,000 families in the area who are living in poverty. If this building were built to house these families, it would be the largest building in the world. 

United Way’s annual campaign focuses on four main goals in children achieving success: helping kids, ensuring access to mental health services, reducing poverty, and breaking the domestic violence cycle.

United Way partners with over 200 groups, companies, organizations, and departments, who together collectively determine local social problems and come up with solutions that can address those issues.

The funds raised through the United Way campaign are donated to local charities that respond to the specific and crucial issues aligning with its four main goals. The donations to our local United Way will ensure that individuals living in and around Saint John communities have the opportunity to achieve success.

As UNB students, we want to make sure that Saint John knows that we care, and the United Way Campaign allows us to do that. There are many ways that we as students can get involved in the United Way campaign.

If monetary donations are not possible, there is no shortage of need for volunteers. Some great volunteer opportunities can be found through the Saint John’s Newcomers Centre or UNB’s Promise Partnership program.

The UNB Promise Partnership is an initiative that focuses on connecting and giving back to our community. It strives to give hope to the young people in our community by providing educational support in two of Saint John’s priority neighbourhoods.

The Saint John Newcomers Centre is a non-profit organization that offers a wide range of services to the newcomers in our city. They have relied on the support of community volunteers for over ten years, and provide a positive change in the lives of many Saint John-ers.

Any contributions towards making a positive difference in our community counts. Our goal this year is to raise $9,000 for the United Way Campaign, which runs from October 28 to November 10. You can get involved in the campaign by volunteering or donating at https://unitedwaysaintjohn.com/.